How Knowing My ‘Values’ Unlocked Millions!

Sales Podcasts

If you’re a business owner, entrepreneur, or founder who keeps second-guessing decisions and stalling growth, this episode is essential listening. MentorBusiness.com is at the heart of this conversation because your values drive every high-stakes move you make.

Lewis Haydon breaks down why hesitation isn’t a strategy problem, it’s a values problem. He shares the four personal values that now anchor every hire, bet, and investment he makes and shows you how to define yours so decision-making stops feeling heavy and starts moving fast. This isn’t theory. It’s the raw, boardroom-level operating system top founders use to choose the right people, say no quicker, and scale with conviction.

You’ll hear exactly what a values-driven decision framework looks like in practice, from filtering investors and clients to protecting culture, pace, and standards. You’ll learn how to codify your values, test them under pressure, and use them to create speed without sacrificing integrity.

Takeaways:

  • Your “indecision” is misalignment, define personal values before you touch strategy.
  • Business values must be built on personal values; culture follows values, not slides.
  • Four values that scale decisions: Family (past/future/present), Potential, Fun, Prove It.
  • Hiring and investment filters: values first, then logic; say “no” faster to protect focus.
  • Speed matters: fast, values-anchored decisions beat slow, over-analysed moves.
  • Habits back values: standards (e.g., 4 a.m. starts) signal commitment, not performative grind.
  • “Prove it” > résumés: work with people doing the thing now, not just talking about the past.
  • If it’s not energising (no fun, no alignment), end it—clients, vendors, even ideas.
  • Use values to set price, positioning, and ideal customer profile, reduce friction and churn.
  • When stakes are high (health, crisis, mission-critical), assemble the right room fast.

More episodes

Podcast image new v2

CEO Boardroom Table Podcast

A business coaching podcast for entrepreneurs, founders, and small business owners who want to grow a business, scale to 6-8 figures, get more clients, and create passive income.

Watch the newest episode

Every week Lewis shares a new YouTube video on sales, mindset, leadership and scaling a business that works without you.

Watch on YouTube now